My 2 Cents: Ya got to love Google…in my mind this is one company that has been driving the worlds innovation and technology for the past 3-5yrs.  Now we see them jumping in the mobile phone arena and as a web-browser as well.  I have always loved their products and cant wait to see what they come up with next ;O)

This new initiative project should come back with some truly one-of-a-kind ideas and I really hope that it will be as far reaching as they are hoping it will be. 

Google Inc., which is celebrating its 10th birthday this month, today unveiled a $10 million effort to implement ideas that can “change the world by helping as many people as possible.” As part of the Project 10^100 (pronounced Project 10 to the 100th), Google plans to ask its users to submit ideas until Oct. 20 for ways to improve people’s lives. Google will choose what it feels are the 100 best ideas and then allow its users to vote on which of them should be funded. The users will narrow the results to 20 finalists, and a panel of judges will choose up to five ideas that will receive funding, Google said.

Google noted that the ideas can be big or small, technology-driven or not. But they do have to have a potential positive impact on the world. The company cited an example of two people coming up with an idea to help millions of people carry water long distances by designing the Hippo Water Roller, a relatively inexpensive 24-gallon container that can be easily wheeled on the ground. The categories for the project include, but are not limited to, community, energy, environment, health, education, shelter and opportunities for people to better provide for themselves and their families.

Source: ComputerWorld